Responsive: Design Process 2 - Production Development

I cut out the net on the laser machine in the stock we had chosen to use, an off white watercolour paper, for the texture and tone of white so it would look expensive and be sturdy. I kiss cut the design so the paper didn't burn and scalped it out by hand. This allowed us to see if the thickness of the stock would fold and fit well with the dimensions of the nets I had made. These are the different components fitted together:

We feel the design really fits our concept now and now we had the final shape we began to work on the design on the packaging and bottles.

We included the brand logo on the front of the box which appears quite feminine but has to be present. After no luck finding that other typeface I had found this one which had the deco atheistic but wasn't extreme:

(http://www.behance.net/gallery/Free-Typeface-NeoDeco/2919157)

However when we tried it for the perfume bottle when small it was very difficult to read as the stems of certain letters were very miniature. We tried the range name in Gill Sans as I had tried before and then just the name in the font but it still wasn't right. We therefore changed it all to Gill Sans for a clean, modern and legible look.

We had a discussion about having a label or not on the bottle and decided to go with the label as it made the black stand out more especially as it was such small text.

Emily worked on the stopper instead of the spray nozzle after our online discussion. We realised it had to be curved drop inside the bottle as it had to slide out. 

As we had planned to emboss the shape around the text on the box we had a go at embossing with a sample piece of plastic:

This came out extremely well and you could see the grain of the rastering of the word 'text'. The outline also appeared very strong. We decided then that the line shouldn't be printed but embossed instead.

To make our surrounding shape different to the other labels we had seen we changed it from a rectangle to a curved edge. This meant it wasn't as sharp as the hexagon shapes we had being using that looked a bit harsh when applied around the text but was softer and still different to a regular rectangle.