Our discussion and decisions during the process. We wanted to maintain communication through our decision making in order to progress with our separate jobs.
Organising research:
Imogen-mary Hoefkens
heyheeeeeey
I've wrote out the action plan and listed these as secondary research
Existing brands
The brand
What’s available to us
Perfume
Bottle shapes
Topics of scents
The market
Unisex audience
so shall we split them up and reach indiividually so we're not doing the same stuff?
I was thinking you'd be good for whats available to us as like your good with contacts and knowing things liek that glass making friend thing
and me liek the topic of the scents lke i was doing when we was thinking of ideas
any you would particurally like to do?
i'd quite like the actual brand
- 17 February
Emily James
Hey, sorry I havent replied yet..had friends up from home so been a bit busy.
Cool, sounds like a good list and yeah i will do the availaility etc. i'd quite like to look at bottle shapes as it can link to this.
and maybe exisiting brands and that is quite similiar to exisiting bottle shapes.
17:42
Imogen-mary Hoefkens
Ok coool
Initial workings:
Imogen-mary Hoefkens
the 3D won't work to stack up as they dont fit together and I don't think it would work as well
think we should use the shape but not do it 3D
i'll do a bit more on it now cus i found some good ones in a net
Emily James
Ahh i see, yeah we could see if that would work, we should take that the first attempt in tomorrow though to show the development
09:34
Imogen-mary Hoefkens
yeah I'll mock up a few different ones to see what they think
Emily James
okay, i will continue with the bottle shapes
here are the bottles so far
11:46
Type and Bottle:
Emily James
Could you please send me some of those typeface names that you found so i can download some?
Emily James
obviously not with this typface but spacing like this could work
12:00
Imogen-mary Hoefkens
yeah I think higher up on the bigger one
-
12:01
Imogen-mary Hoefkens
and maybe try spaced but not the full width but centered?
-
12:01
Imogen-mary Hoefkens
like the logo has Paris under it but more spaced
just spent an age cutting out A BLLiON nets
the typeface that we liked most is called coffeeshop
Emily James
nice one. more like this (its a different bottle)
12:03
Imogen-mary Hoefkens
yeah it should deffo have the space around it
Emily James
its a bit off-centre but you ge tthe idea
12:04
Imogen-mary Hoefkens
I'm think we could emboss a shape around the type on the packaging
Emily James
yeah coffee shop is nice. yeah that could look good
12:05
Emily James
yeah, im just trying to find a free download as it is trying to make me pay
12:07
Emily James
could look lame...but just seeing if the symbols would work and be subtle
12:24
Imogen-mary Hoefkens
we'd have to try different things if we wanted to pus hthat
Emily James
yeah i mean i don't think it would work with all the symbols, looks better higher up though
12:26
Emily James
i cant the coffee type at the moment, so we can take these as mock up and just show the typeface that we would like to use
12:28
Imogen-mary Hoefkens
use my fonts you can put your own text in then just drag it like a photo
-
Emily James
i defo think this is the best lid soloution
Packaging reworked:
Emily James
boxes look really good!
the triangle one looks cool
Imogen-mary Hoefkens
What the one without the flat surface?
Emily James
Yeah, think the lid should tuck inside
however the other one might be better fore stacking
and resembles the bottle shape more
Imogen-mary Hoefkens
Yeah well the lid can go inside thats fine. The triangle one does look good its just that there's no where to put the information on the front so I did the flat surface
Emily James
yeah, that looks good, and the bottle should fit in nicely
Imogen-mary Hoefkens
12:04
It may not be practical for production but it'll stand out at least and they should wana spend money on making it special
Progress:
Imogen-mary Hoefkens
I was thinking maybe our lid should be a stopper and that gets rid of the spray nozzle
The application is a much more experienced, professional and traditional system which increases the products value as it appears more like expensivr
the packaging is what i;m going to do to the net we decided so its not a tab lid that sound cool?
Emily James
yeah i like the stopper but would that go as the nossle and then the lid ontop?
yeah like the lid i the plug
*is
and then they pull the lid off and dab the bottle
Emily James
oh okay, so it is still structrued in the same shape
just a glass bit in the middle
woo!
Imogen-mary Hoefkens
i looked at bottles in similar market and a lot have a white label
https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjgKJwDQ0H4veoxpw2B5AMompRDGBd0coQG1LZ4JOSukzCe51ihHp103KT5uSzOD1nDNCMNy_DYSVRt-HkcNFX3DQp_5sJYyeqX2SDW3czWLjspYyhGLUrfrmH2e0voSohsRBom1br2BxlW/s1600/SDC10146.JPG
the black writing would show up if we decided to have just the writing cus it does for hugo boss http://www.theperfumeshop.com/pws/images/catalogue/products/7530/large/7530.jpg
but I thought if we do have one it should be just literally surrounding the text
No comments:
Post a Comment