Wednesday 20 February 2013

Design Practice 2: Camera Item Packaging

Packaging: 
I looked at film roll, digital and SLR cameras packaging. For film roll the packaging was standard format box to fit the roll within to protect and store it in stores. The stock is strong enough to structure the film roll in a steady box but is cheap and thin as it is not meant to be used for long use and more for the purchasing and shelf appearance. The plastic case inside is more strong and durable to keep the film roll really protected an light weight for easy transportation. The net is user friendly and simple to work as well as recyclable. They would be mass produced, printed and die cut to the net of the box. Print onto card will be possible in the studio however it won't be the same type of card but the same gsm. The nets would be relatively simple to create and fold so therefore they will be able to be produced. As the net of the format isn't to complicated it shouldn't take to long to produce. I could create the template on illustrator and cut it on the laser machine for accuracy although this may prove difficult with printed as you would have to make the laser cut out precisely in the right places.











The camera boxes are made from corrugated card which are more durable and tough to deal with transportation and storage whilst still protecting the camera which is a much more expensive and delicate product. They are also made to store all the different parts that come with the camera eg. wires and manuals as people will keep the box to store the product information and parts safe and together. They therefore use a thick sturdy card as it can take a longer time of use and isn't usually thrown away for awhile but often reused. The net would be die cut and the card coated with a thin paper with a type of gloss on it. This means the colours are strong and not effected by the corrugated card. Again the nets are reasonable to work out but are more tricky so time wise would take more time but again could be used to cut out on the laser machine. Using the same stock and printing process would be difficult as the material is hard to find without it being a mass amount of stock to purchase.

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